Do Discounted Memberships Bring In the Money?
A new study from M+R Strategic Services in conjunction with Andy Stocking investigates ...
Online Marketing on a Shoestring Budget
Marketing nonprofit campaigns can be challenging. It takes staff resources, creativity, ...
Get ‘Em While They’re Hot: New “Convio Connector” Helps Care2’s Nonprofit Partners Connect with Donors Faster
Today (Tuesday, Oct. 26th) at the Convio Summit in Baltimore I joined Chris Burley of ...
Email Dominates on Mobile
Does your nonprofit know how many of its supporters read action alerts and fundraising ...
Size Matters
This cartoon is by Courtney Gibbons.
What's an Email Address Worth? Just Calculate it!
Email is Dead? Long Live Email
First there were rumblings that direct mail was dying. Then TechCrunch said Web2.0 was ...
Five Symptoms that May Indicate that your Nonprofit Is Suffering from List Decay
Symptom 1: Churn rates are above 19% annually.