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Neal Gorenflo 1 min read

Heavy Internet Users Love Nonprofits

OK, love may be too strong a word, though heavy Internet users are more "favorably disposed " toward nonprofits than lighter users, according to a recent survey by Harris Interactive reviewed on Beaconfirewire, a really sweet blog I follow by Beaconfire Consulting.

One of the surprising things pointed out in the review is that older Internet users, the ones that contribute the most money, are less favorably disposed toward nonprofits than younger Internet users.  Maybe familiarity does breed contempt?  Let me stop right about here before I steal Beaconfire's thunder.  Go check out their  review which includes a link to more information.