The New York Times ran an article Wednesday about Care2's work titled, "Spreading Their Gospel on the Web" by Lee Roberts. Here's an excerpt:
"Web portals like Care2.com, based in Redwood City, Calif., which began in 1998 and now has more than 6.6 million members, bring together environmentally responsible businesses, nonprofit groups and environmentally aware consumers.
'Care2.com is kind of the MySpace for adults who care about green issues,' said Randy Paynter, its founder.
At Care2.com, there are daily calls to action on various issues (animal welfare is popular), news reports, message boards, petitions and many other activities."