Personal fundraisers are your individual supporters that fundraise for your non-profit or cause. They love your non-profit, but struggle to get the most donations possible. We’ve seen lots of people spin their wheels to figure out how they can get their friends and family to support your non-profit.
Help them today. The 7 Habits of Effective Personal Fundraisers is a free ebook that helps them become the best possible fundraiser for your non-profit.
We combed through the thousands of individuals that used our platform and selected some of the most successful to study. We examined what and how much they raised, and identified seven habits that they all had in common; a few experts like Amy Sample Ward, Debra Askanase, and Allyson Kapin weighed in also.
You need your personal fundraisers to be successful so you can reach new donors and new networks. Our seven habits will help them get on the right track.
Here’s a quick overview of the seven habits.
1. Personalize your fundraising
The most effective online fundraising campaign is a personal one. The most effective fundraisers use their personalities to promote their campaign as well as personal stories. Your relationships with your friends, family and coworkers are compelling enough reasons for your network to give to your cause.
2. Use multiple ways to raise awareness
Reach out to your personal network of friends, family, and co-workers. A personalized email is the best way to get donations. Social media is helpful to reach new audiences, too.
3. Keep up the human connections
Help other people connect with the cause and need by focusing on being human. Meet people face-to-face to help them understand your passion for and commitment to the cause.
4. Emphasize how everyone can make a difference
Show that even small contributions will amount to big, tangible results. Let donors know exactly where their money is going and how much of a difference it makes.
5. Your cause is worth the effort
Getting donations for a cause isn’t easy. You’ll have to persevere through some dry spells and be assured that your efforts matter (because they really do!).
6. Remind others to contribute
Update and share progress with friends and family. This is an opportunity to remind others of your fundraising progress and how they can help.
7. Be appreciative
Always thank your donors and supporters! They want to be recognized and your appreciation goes a long way.
For more details and to hear directly from experts and the most successful fundraisers, download the free 7 Habits of Effective Personal Fundraisers ebook.
Rob Wu is a Founder at CauseVox, an innovative online fundraising platform that empowers non-profits to easily design and personalize their own fundraising tools and site. His work has been recognized by the Mayor of Austin and featured in the NYTimes, CNN, Forbes, and NPR.