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Allyson Kapin 7 min read

On Frogloop's Radar

Nonprofit Social Network Survey

Calling all nonprofits that use social networks. NTEN, Common Knowledge and ThePort have teamed up to take a snapshot of how our non-profit community uses social networks. This survey is designed to answer questions like "buy or build," to give nonprofits benchmarks, and to help move beyond anecdotal data about social network use. Click here to take the survey and to contribute to nonprofit tech community knowledge. Survey results will be presented at the NTEN Nonprofit Technology Conference.

Integrated Online Communications Strategy Workshop

Does your nonprofit need to do a better job of integrating your organizations online communications strategy? Check out this OneWorld workshop on March 26th from 3:30 PM to 5:00 PM at the Benton Foundation, which will discuss best practices on email communications, blogs, RSS feeds and social media and how to synchronize them. Panelists include Courtney O'Callaghan, IT Director at Feminist Majority Foundation, Rosalyn Lemieux, Partner of Fission Strategy, and myself Allyson Kapin, Partner of Rad Campaign and Frogloop’s Editor-In-Chief.


Do you work in the "Green" sector? Be sure and check out Eco-Tuesday on March 24th. Clint O'Brien, VP of Nonprofit Services for Care2 will provide an overview of Care2, an 11 year old company with more than 400 non-profit clients, which has grown its business over the years. Clint will discuss how for-profit companies can work with non-profits, including how to successfully develop and implement cause marketing, as well as develop a successful revenue model working with this industry, while "doing good." He will also provide tips on how online media companies are using social media tools successfully to grow their audience.

MobileActive Seeks Women in Social Mobile

Do you know any great women who have used mobile technology for social change? MobileActive, a nonprofit organization that that advocates using mobile phones for social impact is doing a special feature on women in mobiles in advocacy and social development in honor of International Women's Day. Candidates for the article should be inspiring women mobile developers, advocates using mobile, development professionals, and social entrepreneurs. Candidates should email Katrin Verclas with a brief intro.

UNICEF Launches the Tap Project to Rally Support for Clean Drinking Water

Lack of clean drinking water is the second largest killer of children under five worldwide, causing 4,200 deaths from water-related diseases every day. To help address this crisis, UNICEF launched the Tap Project. During World Water Week (March 22-28, 2009) restaurants across the United States will encourage patrons to donate $1 or more for the tap water they usually enjoy for free. Every dollar raised provides a child with clean drinking water for 40 days.






Allyson Kapin

Allyson has been named one of "Top Tech Titans" by the Washingtonian, one of the Most Influential Women In Tech by Fast Company, and one of the top 30 women entrepreneurs to follow on Twitter by Forbes for her leadership role in technology and social media. As Founding Partner of Rad Campaign, she leads the firm's client and online strategic services. For over a decade Allyson has helped non-profit organizations and political campaigns create dynamic and award-winning websites and online marketing and recruitment campaigns. She works side-by-side with her clients to meet their web needs and maximize their online effectiveness to create real world impact.