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Clinton OBrien 5 min read

Celebrating a Big Number

Frogloop friends:

We at Care2 rarely issue press releases, as we’re more interested in being an organization that does things, as opposed to talking about doing things. But this week we bent our own rules and …issued the press release below. This milestone just seemed to be too big a deal not to stop and celebrate, because, well, reaching 15 million active members seems pretty amazing. (To put this in perspective, when I arrived at Care2 in mid-2005, we had 5 million members, a number that already seemed unfathomably large to me.) 

Care2’s recent turbo-charged growth is proof of the yearning of millions of people to get involved in supporting causes and making this a better world. It’s also great news for the many Frogloop readers who are nonprofit professionals and consultants engaged in online advocacy, fundraising and marketing. It means that Care2’s ability to help your organizations find and recruit donors and supporters -- or to win advocacy victories, or to drive a ton of web traffic somewhere quickly -- has never been greater. After 10 years of pioneering these kinds of online services for the nonprofit community, we at Care2 are humbled and grateful to play an important role in strengthening many hundreds of organizations, our clients, who are leading the way for so many great causes. And we are very excited about the projects we’re working on right now, in partnership with you, to keep mobilizing Care2’s millions of members as a force for good in the world.

Care2 Surpasses 15 Million Members

Redwood City, California, February 15, 2011 - Care2, the largest and fastest growing social action network empowering millions of people to lead a healthy, sustainable lifestyle and support important causes, announced that it has surpassed 15 million members.

Other key milestones include:

  • Nearly 60 million signatures on petitions to support human rights, the environment, animals and other causes (15 million signatures in 2010) on the #1 site for petitions, Care2's Petition Site
  • Increased website visitors 175% year to year 
  • Launch of the Care2 Take Action Platform (TAP), which has now expanded to 100 media partners with a reach of over 80 million people
  • New partnership with Blissmo, launching Care2 Daily Deals,  creating the largest "green" deal website for shoppers 

"We are thrilled by what our 15 million members are able to accomplish on Care2. Each month, millions of people visit Care2 to learn how to live a healthy and more sustainable life, engage in causes they care about and take collective action," said Randy Paynter, Care2's Founder and CEO. "Together with our nonprofit partners, our members are producing lasting change on the local, national and international level."

About Care2:
With 15 million members and more than 700 nonprofit clients worldwide, Care2 is the largest and fastest growing social action network of people making a difference for the environment, human rights, animals and other causes. Care2 is a B Corporation, or social enterprise, that generates revenues by connecting individuals with nonprofits and business that are making the world a better place. In the past year, Care2 dramatically extended the reach and impact of its nonprofit clients’ campaigns by launching the Care2 Take Action Platform, a network of 100 leading media partners – including Huffington Post, Mother Jones, Grist, eNature.com, Democrats.com, AlterNet and Ms. Magazine -- that promote Care2 campaigns via their websites and email to an additional 80 million civic-minded citizens.

Media Contact:
Sue Anne Reed, Care2 Communications Manager
650-622-0860, ext. 201 / sueanne@care2team.com

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