Allyson Kapin

Allyson has been named one of "Top Tech Titans" by the Washingtonian, one of the Most Influential Women In Tech by Fast Company, and one of the top 30 women entrepreneurs to follow on Twitter by Forbes for her leadership role in technology and social media. As Founding Partner of Rad Campaign, she leads the firm's client and online strategic services. For over a decade Allyson has helped non-profit organizations and political campaigns create dynamic and award-winning websites and online marketing and recruitment campaigns. She works side-by-side with her clients to meet their web needs and maximize their online effectiveness to create real world impact.

Blog Post by Allyson Kapin

Allyson Kapin 01.11.2016 4 min read

Best Practices to Increase Email Conversions

There are a lot of strategies that go into a well-developed and successful email ...

Allyson Kapin 25.10.2016 5 min read

5 Things You Need to Know About the Newly Launched Facebook Fundraising

Facebook just launched a way for your nonprofit to raise money directly on the social ...

Allyson Kapin 18.10.2016 5 min read

Facebook, Instagram, and Twitter Sold Activists’ Data That Turned Into Racial Profiling

How many social networks does your nonprofit have a presence on? 2-4? Have you ever read ...

Allyson Kapin 14.10.2016 4 min read

Why Nonprofit Self-Care Is Non-Negotiable

"What if your organization’s culture encouraged you, and everyone who worked there, to ...

Allyson Kapin 26.09.2016 5 min read

Google Will Penalize Popups on Mobile Sites

Nonprofits raise a lot of money off of homepage and interior page popups and overlays, ...

Allyson Kapin 23.09.2016 4 min read

How To Convert Donors And Subscribers On Your Website

Yesterday on the Care2 Engagement Blog we discussed 20 of our favorite email fundraising ...

Allyson Kapin 22.09.2016 6 min read

20 Email Fundraising Best Practices

Is your nonprofit struggling to raise money online? You’re not alone. Even some of the ...

Allyson Kapin 15.09.2016 4 min read

5 Ways to Get Your Facebook Content Seen by More People

Facebook recently changed its algorithm again. This can have a major impact on your work ...

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