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Care2's Digital Engagement Blog

Learn how to grow your nonprofit through Donor Recruitment, Online Fundraising, Advocacy, and Social Media with Care2’s team of expert nonprofit professionals.

Seth Oldmixon

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Points-Based Rewards Drive Donor Engagement

Too often, organizations make the mistake of creating an artificial distinction between online and offline supporters. They ask supporters to make a call or send an email, and once the campaign is over those actions are forgotten. But the continuity of online content empowers you to keep your supporters engaged over a longer period of time, growing them from passive supporters into core activists.

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