Last Tuesday Care2 held the much-anticipated webinar Using the Web and Social Media for Advocacy: Nuts, Bolts, and Strategies for Success with Care2's Heather Holdridge and three of the most effective online advocacy pro's -- Barry Jackson of AARP, Kathy Mitchell of Consumers Union and Seth Horstmeyer of Pew Environment Group. The presenters provided case studies and had a great discussion about:
- How to run online advocacy campaigns to maximize signatures and real world impact.
- How to effectively utilize your online advocacy and social media outreach to maximize impact with your legislative targets.
- How online advocacy can be used to encourage your online supporters to do more beyond signing petitions and move up the ladder of engagement.
Check out the webinar presentation and recording here.
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