Online Fundraising, Advocacy, and Social Media

ActionSprout and Facebook to Give Away $2M in Facebook Ads

Written by Allyson Kapin | 2015/11/14

ActionSprout is teaming up with Facebook, and giving away $2M in Facebook advertising credits to 2,000 nonprofits. About a year ago, Beth Kanter, myself, and a few others in the nonprofit community discussed ways we could lobby Facebook to better support the nonprofit community by offering a Facebook ad grants program similar to Google. Could this new experiment between ActionSprout and Facebook lead to a longer term Facebook ad grants program? I sure hope so.

You need an invite link in order to apply for the program. Not to worry we've got one for you. Click here to apply for your charity. 

Who Can Apply?
Registered US 501(c)3 organizations can apply by November 15th to get access to up to $1,500 in ad credits to use from December through February 2016.

How To Apply?
You can start the short application process here. You will be asked to answer four simple questions. Then you are done. 

Even if your nonprofit does not spend a lot of money on Facebook ads, this could be a great opportunity to test out Facebook ads for free and see if it helps your nonprofit's engagement on Facebook.