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Care2's Digital Engagement Blog

Learn how to grow your nonprofit through Donor Recruitment, Online Fundraising, Advocacy, and Social Media with Care2’s team of expert nonprofit professionals.

Facebook, Instagram, and Twitter Sold Activists’ Data That Turned Into Racial Profiling

How many social networks does your nonprofit have a presence on? 2-4? Have you ever read their Terms of Service (TOS) before your nonprofit registered its account? And if you did read the TOS, did you understand the legal jargon and how each network uses your data and your constituents’ data? Probably not. At the same time, your nonprofit is getting some engagement on social media and might even be raising a bit of money, so do you really need to be worried about what’s in these social networks’ TOS? Yes, and, here’s why…

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  Topics: Social Networking, nptech, Nonprofit, research, Social Justice

Why Nonprofit Self-Care Is Non-Negotiable

"What if your organization’s culture encouraged you, and everyone who worked there, to embrace self-care without guilt?

What if you could feel the vibrancy of your organization when you stepped into the physical office or hear it in the voices of staff when they talked about what it is like to work at your organization?"

These are questions you're asked in The Happy Healthy Nonprofit: Strategies for Impact without Burnout, Beth Kanter and Aliza Sherman's newest book that was just released. And not only are you asked these questions, but you're walked through the answers in a tangible, realistic way. Their goal is for you to actually accomplish these things.

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  Topics: nptech, Case Studies, Crowdsourcing, Nonprofit, research

Google Will Penalize Popups on Mobile Sites

Nonprofits raise a lot of money off of homepage and interior page popups and overlays, especially during year-end fundraising and urgent campaigns. Google recently announced though that starting January 2017, they will penalize websites that use popups on mobile as they find it intrusive and a poort user experience. "This can be problematic on mobile devices where screens are often smaller, said Google in blog post

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  Topics: Online Fundraising, SEO, nptech, Nonprofit

4 ways nonprofits are using Pokémon GO

Pokémon GO has seen explosive growth over the past few weeks - garnering 21 million active users and surpassing Tinder in popularity. It’s being called the single biggest mobile game in U.S. History.

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  Topics: Technology, nptech, Trends, Nonprofit

New Study Says Don't Be An Earned Media Hog

Nonprofits spend a lot of their Communications staff time trying to get their issues covered by the media. One common question that gets asked is “how many media hits is good?” M&R reviewed 40 nonprofit organizations media strategy and results from 2015 in hopes of spotting important trends. Here’s what they concluded in their new report 2016 Mediamarks Study.

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  Topics: Technology, nptech, Trends, Nonprofit

7 Free and Easy Digital Tools To Improve Your Nonprofit’s Online Toolbox

Despite what your major was in college or what skills you’ve picked up along the way, today’s technology allows you to seem more tech-savvy than you may actually be. By downloading a few free apps, it’s easy to put together insightful infographics, schedule social media posts and send out mass emails easily for no cost.

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  Topics: Social Networking, Mobile, nptech, Nonprofit, Digital Strategy

Time to Submit a Workshop to the Nonprofit Technology Conference

Good news! It's that time of year again when the Nonprofit Technology Conference (NTC) puts out their call for workshop proposals. The Conference will be in Washington D.C. next March 23-25, 2017, and we think you should submit!

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  Topics: Technology, Conferences, nptech, Trends, Nonprofit

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