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Care2's Digital Engagement Blog

Learn how to grow your nonprofit through Donor Recruitment, Online Fundraising, Advocacy, and Social Media with Care2’s team of expert nonprofit professionals.

9 Tips for Nonprofit Campaigners to Deal With Online Harassment

Nonprofit campaigners are no stranger to trolling. But when it escalates to online harassment, threats, and doxing, this becomes a lot more stressful to campaigners who already have their hands full running campaigns and managing online communities. Unfortunately, many nonprofit teams aren't prepared in dealing with online harassment. In addition to taking screenshots of all harassing communications - texts, social media posts, emails, and reporting it to your manager, HR department and law enforcement, it's important to take proactive steps in protecting your passwords and data.  Here's a few tips to get you started on the ladder. 
 
 
  1. Password Length and Passphrase 
    Your password should be over six characters long (and here’s why). A six letter password can be cracked in less than 15 minutes, depending on the targeted system.

    Think “passphrase,” not “password.”
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  Topics: nptech, Trends, Nonprofit

How To Fundraise Like A Rockstar: Tips From Nonprofits Doing It Right

report, commissioned by the Evelyn and Walter Haas, Jr. Fund, was just released to address chronic nonprofit fundraising challenges. They conducted the survey through the lens of the following questions:

  • What if the real answers to nonprofits’ fundraising challenges were already solved by others?
  • What if we could identify and capture the stories of organizations that are uniquely successful in their fundraising?
  • What if we could learn from these organizations what’s working—not so we can copy their strategies and tactics but so we can get a better sense of the beliefs, values and organizational cultures that create the conditions for fundraising success?

In addition to reviewing nonprofits' individual fundraising performance over the last three years, the report includles in-depth interviews with staff, board, and donors to really dig into the intricacies of their successes. 

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  Topics: Online Fundraising, Nonprofit

5 Ways to Engage Online Like You Mean It

We've said it before, and we'll say it again: social media and the Internet should be like a cocktail party - you should be mingling and engaging with your guests. Be welcoming, courteous, and fun.

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  Topics: Social Networking, Trends

Nonprofit Trends And Strategies You Need To Know

With a few months of 2016 under our belts, it's time to evaluate where we're at digitally, and if we're innovating quickly. What should nonprofits be focusing on for the remainder of the year, and what will produce the best ROI? Good news, a report conducted by Care2, hjc, NTEN, and the Resource Alliance was just released: the 2016 Digital Outlook Report: Nonprofit Trends and Strategy

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  Topics: Trends, Digital Strategy

Care2 Awards Seventh Annual Impact Prize to Covenant House International

 
Care2 is pleased to announce the winner of the seventh annual Care2 Impact Prize. Covenant House International's "Not a Game" campaign was selected by members of the nonprofit community from five finalists. The runners up and recipients of the Care2 Innovator Award are: Oxfam America's "Lives on the Line - The Human Cost of Chicken"; World Wildlife Fund's "End Elephant Slaughter: Save Their Ivory Tusks"; Colorlines' "Justice for Sandra Bland"; and "Fight for $15". 
 
The Impact Award honors a campaign or initiative in the nonprofit sector that has made an outstanding impact on the field of online advocacy, online fundraising, or both.The winning campaign from Covenant House International was designed to help constituents learn about the shocking sex trafficking of minors that takes place around major sporting events. 
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Keeping Up With the Social Media Tide

We all know there’s a whole sea of shiny objects out there, and new apps are released every single day. And while you’re still using your tried and trusty outlets, they’re also working to keep up with the times, and are getting their own makeovers. You don’t have enough hours in the day, and while it’s time-consuming to keep up with all of the social network updates, it’s critical.

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  Topics: Social Networking, Trends

How Political Giving Impacts Nonprofit Donations

A lot of nonprofits question how big election years will impact their fundraising, especially if they are not a C4 or a PAC. They worry that donors will prioritize candidate donations over their nonprofit. A new report by Blackbaud shows that this assumption may be wrong. During the 2012 elections, data showed that political donors tracked by the Federal Election Commission gave more to nonprofit organizations in 2012 than they did in 2011. Another words many donors are happy to support both political candidates and nonprofits. 

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  Topics: Online Fundraising, Trends

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