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Care2's Digital Engagement Blog

Learn how to grow your nonprofit through Donor Recruitment, Online Fundraising, Advocacy, and Social Media with Care2’s team of expert nonprofit professionals.

Steve MacLaughlin

Author's Posts

200 Year-End Fundraising Email Subject Lines

I have an email hoarding problem. I collect hundreds of nonprofit email messages every year for use in research projects and to keep tabs on what different techniques organizations are using. Last year I decided to unlock the email vault and do some analysis on "80 Email Subject Lines from End of Year Fundraising" from 2011.

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  Topics: Online Fundraising

Single Channel Communication is Dead

Direct mail is dead. Email is dead. TV and radio are dead. Face to face is dead. Telegraph is dead. Social media is dead. There are so many obituaries being written these days that it's hard to tell what's still alive. Is everyone just trying to be clever or are they auditioning for a role on CSI?

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