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Care2's Digital Engagement Blog

Learn how to grow your nonprofit through Donor Recruitment, Online Fundraising, Advocacy, and Social Media with Care2’s team of expert nonprofit professionals.

Jacqueline Christy

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Email Is Most Popular for a Reason: It's the Strongest Performing

It's no wonder that despite all the cool bells and whistles of newer technologies, email remains the most popular online marketing tool.  According to a just-released survey from Datran Media , email was voted the strongest performing media buy in December 2007. 

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  Topics: Email Marketing, Marketing Research

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