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Care2's Digital Engagement Blog

Learn how to grow your nonprofit through Donor Recruitment, Online Fundraising, Advocacy, and Social Media with Care2’s team of expert nonprofit professionals.

How to continue fundraising for non-pandemic causes

Last week, The Chronicle of Philanthropy published a plea to the nonprofit sector: Don’t stop communicating with your donors. 

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52 remarkable campaigns: Ideas that will change how you think about nonprofit marketing

Have you ever had a marketing experience so memorable that the messaging stuck in your mind for days afterwards?

That’s exactly what happened to the Capulet team when they attended a climate conference and encountered a gate-crashing animatronic bear supplied by Greenpeace!

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  Topics: Marketing Research, Integrated Marketing, Care2 Case Studies, Nonprofit, Marketing, eBooks

Nonprofit Fundraising: 5 Ways to Boost Supporter Involvement

As a nonprofit, your supporters are the foundation of all that you do. Supporters drive your cause forward and enable you to make a positive impact on the world. Donations from those who support your mission make up a considerable percentage of the funding for your work. However, not all supporters have taken a step toward giving financially.

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  Topics: Online Fundraising, Online Marketing, fundraising, Digital Strategy, Social Media

How to Run a Successful Multi-Channel Advocacy Campaign… With Tight Resources and a Small Team

Care2_Empowers_Women

 

Care2 recently launched a month-long integrated advocacy campaign to empower women and girls. The budget and time-conscious campaign engaged and activated millions of people via online petitions, social media and other digital channels.

We spoke to Kelsey Bourgeois, Care2’s Advocacy Communications Specialist, to learn more about the key lessons she took away from spearheading this successful integrated campaign.

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Essential Elements in the Chemistry of Compelling Email

To get better outcomes from your appeals, become an email marketing mixologist.

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How Care2's Campaign to #EndGunViolence Engaged Millions and Drove Real Change

Care2_Campaigns_Against_Gun_Violence

 

In honor of the first anniversary of the Parkland shooting, Care2 recently launched a month-long integrated advocacy campaign to “#EndGunViolence” once and for all in America.

The outcomes of the campaign surpassed expectations. By incorporating a unique and strategic combination of digital strategy, tactics and techniques, the Care2 team engaged millions of people around this critical issue via online petitions, social media and other digital channels. The timely campaign also helped drive real political change.

So we spoke to our own Lacey Kohlmoos, Care2’s Organizing Strategist, to learn more about the key lessons she took away from spearheading this successful integrated campaign: 

 

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Improving Your Nonprofit Software Toolkit: 3 Tips for 2019

The start of a new year is the perfect opportunity for implementing new tech strategies, especially when it comes to fundraising. Even if your holiday giving campaigns exceeded your goals, you probably noticed a few gaps or blind spots in your strategies.

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