Animal Place provides refuge to hundreds of neglected farmed animals. To continue their important work, they needed a reliable source of engaged, qualified donors.
Animal Place and Care2 created a straightforward campaign asking Care2 members to opt-in to receiving emails from Animal Place.
Animal Place gathered 133,000 new supporters in just 3 weeks. The organization then cultivated their new supporters with a welcome series and sent them subsequent fundraising asks.
See how they raised $55,000 in a just few months by downloading the case study!